Anyone who runs a Facebook fan page will know all too well how important it is to manage their interactions in the best way possible. Like it or not, there are some things you just shouldn’t do, and there are many others you should. Today, we’re going to take a quick look at a few things you might like to consider for the future. Contrary to popular belief, there are no hard and fast rules for dealing with this issue effectively, but I’ll still be able to give you some handy tips and tricks to increase your chances of getting things right. Obviously, you should always apply some common sense when dealing with social interactions, so while you may take a lot from the information below this paragraph, it’s still wise to look at things in context.
Software You Can Use
You may well have numerous different social media accounts, and logging into them throughout the day can be a real pain. Not only do you have to remember all the different passwords, but you’ll also need to enter different email addresses and remember which accounts you’re posting to today. To make your life a little easier though, there are a few different software solutions you might like to consider using. Everypost is a great tool for scheduling updates and publishing statuses across multiple social media platforms. Hootsuite does the same job, but to be fair, it’s probably a little better at it.
Dealing With Negative Comments
No matter how careful you are about posting offensive content, you’re always going to encounter people who simply don’t like you, and who want to let the world know. While you can obviously delete any posts you want on your own pages, if someone holds a grudge, they will probably find a way around this. All you need to remember is that getting involved in a slanging match on social networks is not good for business. You need to project a professional image, and if people see you having a keyboard argument, their opinion of your company or brand could change dramatically. If you really have to reply to such nonsense, make it witty and humourous. That way; you’ll actually gain respect, rather than lose it.
Responding To Questions And Queries
Alongside the negative comments, there will probably be a lot of people who wish to interact with you for good reasons, and so you need to make sure you always respond to any messages or comments you receive. This is the best way of gaining the respect of your following, and highlighting just how effective your customer service skills are. If someone has sent you a message asking about one of your new products or services on Facebook, a quick reply will seriously increase the chances of them making a purchase.
So, now you know how to better manage your fan page social interactions, you should avoid all the mistakes other people make and get the most out of your online presence.
Good luck. Catch you next time!